As I'm sitting here I'm watching my twitter feed, and absorbing comments from people all over the world.. One guy is at an Event Exhibition in London, and is telling us what is happening, a woman is discussing organic coffee, another is putting up motivational quotes. It reminds me of a chat room from the early 90's - only without all the idiots. Ok, so a chat room would have been empty without the idiots, but you know what i mean.
I'm watching social media in action. The 80/20 rule applies here, like it seems to apply in every aspect of business. Except maybe not how you'd expect at first glance. 80% social, 20% business - it's all about people and making connections.
Twitter allows you 140 characters to make an impression, it's great practice for keeping things concise, and still making an impression, you follow people, they follow you - sometimes you get a whole conversation, but many times you get just a snippet or two.. just like real life. This is the new face of business, people connecting, sharing their lives before they share their business.
Of course, there are people that get it wrong.. "hello my name is.. please click here and buy this" - I'm guessing they don't get much of a response. I know they don't get a response from me. I'm watching and learning at the moment - and doing business the way I like it. I'm trying to get over my natural dislike of the terminology "twittering, tweets, tweeple, tweetups... arghhhh, you get the idea"
I just keep in mind these are real people, and many of the people that are driving social media. I'm learning from them, and so I will continue to twitter on.
and yesterday i got a message from Fern Britton (ok, you have to be British to know who she is, but it made me laugh) I don't know if she's the real Fern Britton but I have twitter spies on the case (I have no idea what the twitter code for spies is, but I'm sure there is one). There are lots of famous people on twitter.. some real, others obviously not, if that is your thing.. but more than that, there are lots of people creating a world in a new media, a social world where the rules are still being written.
